Design briefs help designers understand the details of a project and the needs of the clients. They can make you life easier and ensure and ensure clients are happy (win-win) Let's take alook at design briefs and how they can help.
What is design brief?
This short (usually 1 or 2 pages) document outlines a project's scope and provides important for a designer. Some of your clients may have a brief already prepared, but if not, its's a good idea to work with them to create one.
The design brief should include details about:
- Target audience
- Scope of the project
- Goals or desired outcomes of the project
Project Details
In addition, the design brief should also include details about the project like:
- Project budget
- Deadlines or important milestones
- Specifications for the design or style to be used
What it matters
The design brief improves communication and ensures everyone is on the same page. Since it includes details like goals and deadlines, the design brief can also be helpful for evaluating the outcome of a project.
Creating a template
Since many of your clinets won't have a design brief before you start working together, it's helpful to create a template you can give to new clients to fill out on their own, or work with them to complete it.
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